Digital first glossary

The word, phrase, or piece of content that prompts a website visitor to perform a specific act, such as clicking on a link. CTA elements are features such as buttons, tabs, or links that enable users to perform the expected action.

With CSS, web designers can create a style sheet to define the look of different elements such as headers, fonts, and links, and apply the styles to multiple web pages.

Difference between two colors. Levels of contrast vary from high to low, depending on their position on the color wheel, with black and white creating the highest contrast possible. Using contrasting colors is a useful tool when designing accessible web content.

A CMS helps manage the creation and modification of digital content. It uses a backend interface to push changes to live websites and typically includes WYSIWYG ("what you see is what you get") text editors and fields to upload digital assets such as images and videos.

In Drupal, each item of content is called a node (see below), and each node belongs to a single content type. Most of the time different content types have different data fields, layouts and work flows associated with that content type.

In essence a template—that describes a specific type of content. For example, an Event content type might consist of the following fields:

A News content type might include fields for:

A Basic page might only have a Title (plain text) field and a Body (rich text) field.

Editors use the available content types to add content (i.e. ‘nodes’) to their site. Editors do not create or modify content types, but understanding the concept will facilitate discussions around functional enhancements.